GREAT EARTH
Great Earth helps everyone to wake up each morning with full power and energy. A good diet and a physically active everyday life always lay the foundation for good health, but nutritional supplements are a grateful complement. Used correctly, it can both help prevent common dietary deficiencies and contribute to a higher quality of life.
You can trust that Great Earth knows all about dietary supplements, as well as providing you with the best ones suited for each individual!
Mission:
We identified 57 Swedish health/training focused influencers with a mixed amount of followers who cares about their health. We sent out Great Earth Chill Pill to each one of them with a bag filled with different merch and urged them to take it chill.
SUMMARY
PACKAGE:
MEDIUM
NUMBER OF INFLUENCERS:
57
TOTAL AMOUNT OF INSTAGRAM FOLLOWERS:
1 526 046
RESULT:
105 INSTAGRAM STORYS
POSTING RATIO:
70.18%
OUTCOME
-
Nische research
-
Pipeline/setup for distribution
-
Strategy and blueprint
-
Press list
-
Project Management
-
Creative concept
-
Boxing
-
Design & production of merch (straw bag & stress ball)
-
Design & production of flyers
-
Design & production of AR-filter
-
Boxing & send out
-
Support
-
Tracking & analysis
-
Follow-up report